Lafayette French Riviera & Provence has operated two car launches for Jaguar Land Rover.

These events were the main global drive for all markets to experience the Jaguar XE 20 MY and the F-Pace SVR. The event took place in the South of France with guests (media) arriving at Nice Airport.

Lafayette French Riviera was involved in the following services: meet & greet at the airport, hotel accommodation (7 various properties), meeting spaces, catering, implementation of a workshop, parking facilities, relations with local authorities, staffing, fuel supply.